Helping Your Child Navigate Social Media & Online Platforms

Social media can be both a creative outlet and a source of stress for kids. While research shows that screens—especially social media—can be addictive and harmful, these platforms also offer connection and community when used responsibly.

As a caregiver, you play a key role in helping your child use social media in a healthy, thoughtful way.

Below, you’ll find resources on:

Getting Started Online

Platform Overview

Not all platforms are the same. Think of them like neighborhoods, it's smart to explore them together before your child walks in alone.

    • What it is:

      • A visual social network with short videos, disappearing stories, and algorithm-driven content suggestions.

      • Much like Snapchat, Instagram now has a map feature that allows users to share their location with select followers. This is an opt-in feature, meaning that location sharing is off by default. 

    • What to know:

      • Many kids use Instagram primarily as another messaging platform where they can send messages, memes, pictures and videos to their friends. Most do not frequently post to their “grid” or “stories”, but this varies by age.

      • Research from Meta’s own internal studies linked Instagram to increased body image concerns, especially for teenage girls.

      • Exposure to influencer culture and filtered beauty standards starts early on this platform.

      • “Explore” and “Reels” sections are algorithmically curated and largely unmoderated. Keep in mind that if you are on Instagram, the reels being shown in your feed are likely very different from those being shown to your child.

    • Readiness cues:

      • Can talk openly about self-esteem and comparison

      • Has shown restraint in sharing personal details online

      • Understands how to block/report content or users

    • Tip: Use Instagram’s “Supervision Tools” to monitor screen time and followers.

    • What it is: 

      • A short-form video app known for its addictive, fast-paced “For You” feed.

    • What to know:

      • TikTok’s algorithm can quickly introduce kids to mature or harmful content (e.g. diet culture, conspiracy theories, even self-harm).

      • Trends and challenges can carry real-world risk.

      • TikTok's comment sections can be especially intense, even for viewers who don't post themselves.

    • Readiness cues:

      • Has a strong sense of boundaries and can talk about media influences

      • Can recognize manipulative content or "clickbait"

      • Doesn’t feel pressure to post or go viral

    • Tip: Enable “Family Pairing” for content restrictions and time limits.

    • What it is: 

      • A messaging app where photos and videos “disappear” after viewing. It’s often used as a primary texting tool among teens.

    • What to know:

      • Snap Map (location sharing) raises real safety concerns. 

      • Disappearing messages can create pressure to respond instantly or share impulsively.

      • Sexting and inappropriate image sharing are real risks at younger ages.

    • Readiness cues:

      • Understands nothing online is ever truly “gone”

      • Doesn’t share images they wouldn’t show a trusted adult

      • Comfortable talking about peer pressure and online boundaries

    • Tip: Encourage turning off Snap Map and limiting contact to friends only.

    • What it is: 

      • A chat app originally built for gamers, now used for all types of communities and real-time voice/video chat.

    • What to know:

      • Many servers are public and unmoderated.

      • Conversations happen live, often with strangers, and aren’t recorded.

      • Grooming and exposure to hate speech have been documented in youth servers.

    • Readiness cues:

      • Understands online anonymity and the risks of chatting with strangers

      • Knows how to leave or report inappropriate servers

      • Can differentiate fact from misinformation in online communities

    • Tip: Start with private servers or friend groups you trust, and revisit guidelines often.

    • What it is:

      • A massive video platform where kids watch, follow influencers, and often aspire to create content themselves.

    • What to know:

      • Algorithms can quickly lead kids to age-inappropriate or harmful content.

      • Comments sections can be aggressive or toxic.

      • Kids may form parasocial relationships with creators, which can distort their sense of reality or values.

      • Many of the same big influencers kids see on YouTube Kids also have a presence here, often with edgier or more adult content.

    • Readiness cues:

      • Can tell the difference between entertainment and advertising.

      • Doesn’t imitate dangerous or age-inappropriate trends.

      • Talks to you about what they’re watching.

    • Tip: Use restricted mode and consider co-watching to better understand what your child is engaging with.

    • YouTube Kids (Optional app designed for younger users; linked to parent accounts)

      • What it is:

        • A child-friendly version of YouTube with more parental controls, curated playlists, and filtered searches.

      • What to know:

        • While generally more age-appropriate, it’s not foolproof: inappropriate or unsettling content can still slip through.

        • YTK still has ads, which can influence kids’ viewing and consumer habits.

        • The same influencers often appear here, and kids may be encouraged to transition to regular YouTube earlier than is appropriate.

      • Readiness cues:

        • Can navigate videos without excessive autoplay binges.

        • Recognizes when something they see is “off” and tells you about it.

        • Understands that ads are trying to sell something.

      • Tip: Set parental controls, limit screen time, and preview channels together so you know what your child is watching.

    • What it is: 

      • AI-powered tools like ChatGPT, Snapchat’s “My AI,” Replika, Character.AI, and various in-game chatbots that can answer questions, hold conversations, and even mimic personalities. Some are built into apps your child already uses (Snapchat, Discord), while others are stand-alone websites or apps.

    • What to know:

      • Chatbots can feel very real to kids—especially when they have human-like avatars or personalities. This can lead to emotional attachment or over-reliance.

      • While most chatbots avoid explicit topics, filters aren’t perfect. In some cases, bots have shared harmful, inaccurate, biased, or inappropriate information.

      • Some bots encourage ongoing roleplay, which can drift into unhealthy or unrealistic dynamics.

      • Private conversations with AI may be stored and used to train systems, so there’s no true “privacy.”

    • Readiness cues:

      • Understands that AI responses are generated and not always true or safe to follow.

      • Can spot when a chatbot is making something up (“hallucinating”).

      • Will come to you if a conversation feels strange, manipulative, or uncomfortable.

    • Tips:

      • Explore AI tools together—ask them to show you what they ask the chatbot and what it says back.

      • Talk about the difference between human relationships and AI interactions.

      • Set clear rules: no sharing personal information, passwords, location, or images.

    • What it is: 

      • The ability to look up information, images, and videos online through tools like Google, Bing, Yahoo, DuckDuckGo, or built-in search bars on YouTube, TikTok, and Instagram. For many kids, this is their main gateway to the internet—whether they’re doing homework, exploring hobbies, or just following curiosity.

    • What to know:

      • Even innocent searches can lead to inappropriate or misleading results, especially when images and videos are included.

      • Search engines don’t always put the most accurate information first—popular or sensational content often outranks credible sources.

      • Search history can reveal a lot about your child’s thoughts, worries, or interests—sometimes helpful for spotting issues early.

      • Autocomplete suggestions can expose kids to terms or topics they weren’t looking for.

    • Readiness cues:

      • Can tell the difference between a credible source (e.g., .edu, .gov, trusted news site) and an unreliable one.

      • Understands that “just because it’s online doesn’t make it true.”

      • Knows to avoid clicking suspicious links or pop-ups.

    • Tips:

      • Teach “fact-checking as a reflex”—look for the same information on multiple trusted sites.

      • Turn on SafeSearch (Google, Bing) and consider parental control tools to filter explicit results.

      • Show them how to refine searches using keywords instead of full questions to avoid unpredictable results.


Insight

The top social media platforms among teenagers were YouTube (93% of teens had ever used the platform), TikTok (63%), Snapchat (60%), Instagram (59%), Facebook (33%), and Discord (28%). (Pew Research Center, 2023). Screen time is high for younger Gen Alpha children–65% of kids ages 8 to 10 spend up to 4 hours a day on social media (Morning Consult, 2024). 

Introducing Social Media

Legally, most platforms require users to be at least 13 — that’s a baseline set by COPPA (the Children’s Online Privacy Protection Act). However, that is not a proven developmental milestone.

Experts like professor and social psychologist Jonathan Haidt argue for delaying social media until as late as 16, noting steep increases in adolescent mental health challenges since social media became widespread.

Media expert Devorah Heitner encourages focusing on a child’s behavior and needs — not just age—and supports a gradual, mentored introduction, often starting later.

Insight

Youth mental health crisis context: Between 2014 and 2024, the youth suicide rate (ages 10–24) rose 56% overall, including a staggering 167% increase for adolescent girls. (National Institutes of Health, 2024)

Example Timing (Not Rules)

While 13 is the legal minimum to sign up for most platforms, many families find that waiting until later gives kids more time to develop the emotional and social skills they need to navigate social media in healthy ways. What matters most isn’t age, but readiness, and that can vary widely from child to child.

Some families wait until their child is in high school, especially for apps with public content and viral trends.

Others begin earlier, but only with very limited access or active supervision–like a private account, restricted follower list, and no content-sharing features. The key is to be intentional, flexible, and involved.

Insight

More teens say they spend too much time on their phone or social media than say they don’t spend enough time on them. (Pew Research Center, 2024)

Privacy 101

Your child is building their online identity—help them make thoughtful choices.

  • Set profiles to private, but remind them nothing is truly private

  • Screenshots, resharing, and data collection all still happen

  • Walk through privacy settings together and explain why they matter

Talk About:

  • Profile info: Avoid full names, birthdays, or school names

  • Location sharing: Only turn it on when necessary (e.g., maps, safety apps)

  • Contact syncing: Ask whether they want apps to access their contacts
    Digital footprint: Every like, share, and comment adds up

Reflection tip: Ask, "Would you post this if your teacher or grandparent saw it?"

Building Skills

Building Positive Online Relationships

Social media can help kids build real friendships—but they need guidance to navigate digital spaces safely and respectfully. Here's how to help your child recognize and foster healthy connections online.

What Healthy Online Relationships Look Like

Help your child understand that good online friendships should feel just as respectful and supportive as offline ones.

Tip: Remind your child that if something feels off, it probably is.

Healthy digital friendships:

  • Respect boundaries and personal space

  • Communicate clearly and kindly

  • Never pressure someone to share personal info, join drama, or take risks

Red flags to watch for:

  • Getting angry when your child doesn’t respond quickly

  • Asking for personal information or photos

  • Encouraging risky or secretive behavior

Insight

Social media induced fear of missing out, or “the pervasive apprehension that others might be having rewarding experiences from which one is absent,” has been associated with depression, anxiety, and neuroticism. (Computers in Human Behavior, 2021)

Insight

More than 1 in 10 adolescents (11%) showed signs of problematic social media behavior, struggling to control their use and experiencing negative consequences. Girls reported higher levels of problematic social media use than boys (13% vs 9%). (WHO, 2024)

Communication Skills for Digital Spaces

Since online messages miss out on tone and body language, it’s easy for things to get misinterpreted.

Key digital communication tips:

  • Reread messages before sending

  • Use emojis to soften tone or clarify meaning

  • When in doubt, switch to a call or talk in person

Teach your child that good online communication includes:

  • Responding in a timely and respectful way

  • Being honest and clear

  • Understanding that everyone needs breaks from social media sometimes

Balancing Online and Offline Friendships

Encourage your child to keep online friendships grounded in real life when possible.

Stronger friendships include:

  • In-person hangouts

  • Study groups or shared hobbies

  • Activities that build trust beyond the screen

Help them ask:

  • Is this friendship adding to my social life, or replacing it?

  • Do I feel connected, or more isolated?

Social media should support relationships, not be the only way your child connects with others.

Insight

A significant percentage of teens say smartphones make learning good social skills harder (42%) rather than easier (30%). (Pew Research Center, 2024)

Handling Cyberbullying and Online Drama

Online conflicts feel different from in-person ones, as they can follow kids home, involve larger audiences, and lack important social cues like tone of voice and body language. Your child needs specific skills for navigating these digital social dynamics.

Practical response strategies:

  • For minor conflicts: Teach your child to step away from the screen before responding to something that upset them. Encourage them to talk to friends face-to-face or on the phone when possible, since tone gets lost in text. Sometimes the best response is no response at all.

  • For persistent problems: Document what's happening with screenshots, but don't engage in public arguments. Most platforms have reporting features–show your child how to use them. If the behavior involves someone from school, loop in appropriate adults.

  • For serious situations: Some online behavior crosses into harassment or threats. Make it clear that your child should always come to you for situations that feel scary or overwhelming. 

  • Building resilience: Help your child understand that how people behave online often says more about them than about the target. Work on phrases they can use to defuse situations, and practice scenarios at home so they feel prepared.

Encourage your child to cultivate friend groups offline. When social media drama happens, it helps to have other social connections and activities to fall back on.

Insight

Teens who report cyberbullying are 11½ times more likely to experience suicidal thoughts (Journal of the Canadian Academy of Child  and Adolescent Psychiatry, 2017)

It’s Not Too Late

Many caregivers worry that if their child is already using social media or online platforms in ways they don’t love, the “damage” is done. The truth is—it’s never too late to make changes, set boundaries, or start new conversations. Digital habits are learned, and they can be re-learned with your guidance.

Why It’s Not Too Late:

  • Kids are adaptable—new rules and habits can stick when they see the benefits.

  • You can always introduce better privacy settings, more balanced routines, and clearer expectations.

  • Your relationship with your child matters more than any app—open communication builds trust and influence over time.

Insight

Devorah Heitner, author of Growing Up in Public, notes that kids benefit most from “mentored use” at any stage—not just before they get online. Even if your teen has been using social media for years, stepping into a more active mentorship role now can improve their safety, digital literacy, and emotional health.

Practical Ways to Reset:

Start with a Conversation, Not a Crackdown

Ask what they like about the apps they use, and what stresses them out.

Share your own digital challenges—modeling that even adults have to self-correct helps them accept change.

Add Guardrails Gradually

Introduce new screen time limits in small steps.

Change privacy settings together so they feel part of the decision.

Shift devices out of bedrooms at night—better sleep improves mood and resilience online.

Reframe the Goal

Instead of “taking away,” focus on what you’re making room for: sleep, friends, sports, creativity, downtime.

Plan offline activities you both enjoy—shared experiences build trust and make it easier to talk about online life.

Address Problematic Patterns Directly

If you’ve noticed a change in mood, self-esteem, or grades, link it to possible online influences without shaming them.

Suggest a “social media reset” week to see how they feel—then discuss whether to keep some changes.

Lean on Mentorship, Not Just Monitoring

Tools like parental controls are useful, but guidance is more powerful.

Stay curious about their online world instead of only policing it—ask them to show you the creators, games, or trends they like.

Digital Tools

Checklist: Is My Child Ready for Social Media?

1. Emotional Readiness

  • Can handle peer comparison and rejection without it severely affecting their self-esteem

  • Doesn’t tie their self-worth to likes, followers, or online validation

  • Can talk about feelings and ask for help when something bothers them

2. Privacy Awareness

  • Understands what personal information should and shouldn’t be shared online

  • Knows that “private” accounts still leave room for screenshots and resharing

  • Can explain how to block or report inappropriate content or users

3. Digital Boundaries

  • Feels comfortable saying no to friend or follow requests

  • Can walk away from the screen when something online is upsetting

  • Knows how to handle pressure to post, respond quickly, or participate in trends

4. Critical Thinking

  • Can recognize ads, influencer content, and clickbait

  • Understands that not everything online is true—even if it looks polished

  • Is open to talking with you about what they see or hear online

5. Respectful Communication

  • Communicates kindly and responsibly with others

  • Understands that tone and meaning can get lost in text

  • Can pause and think before posting, commenting, or replying

6. Safety Skills

  • Knows never to share their location or passwords

  • Understands the risks of talking to strangers online

  • Can describe what they’d do if they felt unsafe or uncomfortable on an app

7. Healthy Habits

  • Can self-regulate screen time (with reminders, if needed)

  • Has other interests and offline activities they enjoy

  • Doesn’t rely on social media for entertainment or connection

Printable Checklist

Download the PDF version below to print it out and review with your family!

Conversation Starters about Social Platforms

Parents might already be hearing from their children about social media platforms from their report back from school.

Explore the app together. Ask them to show you what they like—not to monitor them, but to understand their world.

Talking with your child, not at them, builds trust. Try these questions:

  • What apps do your friends use?

  • What do you like about [TikTok/Instagram/etc.]?

  • What would you do if you saw something upsetting?

  • Have you ever felt pressure to post or respond quickly?

  • Can you show me how to block or report someone?

Insight

A majority of adolescents report that social media helps them feel more accepted (58%), like they have people who can support them through tough times (67%), like they have a place to show their creative side (71%), and more connected to what’s going on in their friends’ lives (80%).  (Pew Research Center, 2023)